In the News

UK bank account data shows 71% rise in gaming spending during lockdown
We all know that UK spending on games has skyrocketed during the pandemic, with charts, publishers and developers all stating big gains. But the latest figures, from UK bank accounts, pin that boom at a whopping 71 per cent year on year. The figure is taken from the lockdown period, from mid-March to the start of July, and comes from Cardlytics, which draws its data from 22m UK bank accounts, covering around 1 in 4 accounts.

Study: Brick-and-mortar shopping makes a comeback
COVID-19 continues to have a major impact on consumer spending, but bright spots include physical stores and food delivery.
According to the July 2020 Cardlytics “U.S. State of Spend” report, with the start of July, in-store retail sales are now showing positive year-over-year growth. Spend at brick & mortar retailers is up 1.2% compared to the same period in 2019, following in-store sales being down 12.8% year-over-year in Q2.

MRM EXCLUSIVE: Pandemic Shaping Omni-Channel Strategies in Restaurant Marketing
The Coronavirus has rocked the restaurant industry.
The onset of the virus followed by restrictions and closures has caused restaurants of all sizes to rapidly evaluate their offerings and redesign their services to meet the needs of their customers. Restaurants that are positioned well are those who recognize that the future is omni-channel, take the time to know their customers, and leverage technology and data.
Wells Fargo adds new deals program for credit and debit cardholders — how does it stack up?
Wells Fargo has announced a new way for cardholders to earn cash back with its cards through its My Wells Fargo Deals.
The program operates similarly to Amex Offers, Chase Offers, and Bank of America’s BankAmeriDeals. Eligible debit and credit cardholders can go through their Wells Fargo account online or through the mobile app to view and activate deals from assorted merchants. According to the announcement press release from Wells Fargo, these offers are available based on a customer’s purchase history.

Cardlytics Appoints OpenTable Chief Marketing Officer Jessica Jensen to Board of Directors
Recently elevated to CMO from her position as SVP Marketing, Jensen leads global marketing for the online restaurant-reservation service company. Prior to the coronavirus pandemic, Jensen led growth in customer acquisition on the OpenTable platform. Her current focus is helping customers regain confidence in the food service industry and embrace dining and travel again.

Research & Insights
View all